Music, Markets and Consumption
Author | : Daragh O'Reilly |
Publisher | : Goodfellow Publishers Ltd |
Total Pages | : 256 |
Release | : 2013-05-31 |
ISBN 10 | : 9781908999535 |
ISBN 13 | : 1908999535 |
Language | : EN, FR, DE, ES & NL |
A fully international and scholarly analysis integrating the unique popular music sector both within arts marketing and current marketing and consumption theories. It gives a full overview and coverage of music, marketing and cultural policy, and the emerging academic study of the sector.